Metro Logistics

Year: 2023

Award: Supply Chain Excellence Awards - UK

Award Name: The Supply Chain Innovation Award - Technology

Company: Windward

Metro, a UK-based logistics provider, faced challenges in managing its freight forwarding operations due to a lack of real-time visibility and accurate shipment information.

Traditional methods of relying on carriers and terminal operators’ updates proved inefficient, leading to wasted time and resources.

Metro turned to Windward, a Maritime AI company, and its Ocean Freight Visibility (OFV) solution.

Using OFV, Metro gained real-time visibility into shipping milestones and AI-predicted ETAs for better planning, management by exception, and risk mitigation which led to a 75% reduction in time spent on shipment operations and a 50% decrease in demurrage and detention costs.