Lenzing
Customer centricity is the core of business in Lenzing, but the company was facing quite a few problems when it was trying to fulfil track-and-trace requirement for its customers.
It has global operations and outbound delivery to customers which consist of multimodal shipments.
Additionally, Lenzing is working with multiple carriers which adds to the complexity.
Previously, when customers used to enquire about the status of an order, they had to look into multiple websites, systems, and e-mails to gather the right information and share with customers.
By partnering with Project 44, Lenzing is able to track and trace real-time movement of its shipments, and it has integrated this information with its SAP using in-house programming capabilities so that its operations team can also see this information in real time.
Due to this new functionality, the company is able to automate the notifications based on certain criteria like delayed shipment etc.
Also, one can use this link to directly see the real-time information.
So, by using this new methodology, the company is able to enhance its customer’s experience and Lenzing says that it is the first one in its industry to do this at global level.